by Puya | Apr 12, 2022 | content marketing, Digital marketing
I am going to share a thought I’ve had for two months. I call it, the layover strategy. You can use this strategy for your businesses or affiliate websites. I don’t think it matters. Most of us are well aware of posting blog posts or case studies. Some of us...
by Puya | Mar 21, 2022 | Digital marketing
I am going to talk about a tactic I’ve never spoken about. It’s called the Dragon with 7 heads strategy. I am kind of happy that I am underground. Why? Because most of the guys/gals who are unknown have the best digital marketing strategies and they keep it to...
by Puya | Dec 14, 2021 | Digital marketing, eCommerce, SEO
For this article, I want to talk about the ugly child of SEO, the dreaded canonical tag. I’ve seen websites without canonical tags doing fine, and I’ve also seen large eCommerce websites completely botch their traffic by incorrectly tagging their category, filter and...
by Puya | Nov 15, 2021 | Digital marketing, SEO
For my next post, I am going to focus on how speed has affected the rankings and revenue growth of our top four web assets. I’ve always studied our websites, what thought leaders are saying, what Google is recommending and what the general competition is doing...
by Puya | Jun 6, 2021 | Digital marketing, eCommerce, SEO
I’ve used VitaSave as an example in posts before (see my Category page optimization and eCommerce search template posts), because they’ve won me over as a customer, but I regularly spot areas of their site that could use a bit of optimization. Overall, I’d...
by Puya | May 13, 2021 | Digital marketing, eCommerce
Your search template is the forgotten child of smaller eCommerce websites. Ever consider why we all heavily use the search option for larger websites? Why do we not take it seriously for our own projects? It’s not hard. You just need a good developer and a good...
