by Puya | Oct 23, 2020 | Digital marketing
I am going to do this a little differently compared to every other post Game of SERPs. I am going to show you all real-life examples of what has worked for our company and the many divisions I am a part of. I got hired as the director of marketing at a small marketing...
by Puya | Sep 7, 2020 | Digital marketing, Orthodontics marketing
Part 1, Part 2 (you’re here), Part 3, Part 4, Part 5 In part one for our case study, we went over researching our keywords, SEO, learning about the clinic through surveys/interviews and bench marking our rankings. In part two, we’ll study our competitors. We’ll...
by Puya | Jul 27, 2020 | Digital marketing, hair transplant
For my latest post, I am going to pick an industry overlooked by most marketers. The hair transplant industry. Surgeons have tried to take digital marketing seriously but have failed to build their website with the user in mind. In almost every case for...
by Puya | Jul 13, 2020 | Digital marketing, Gold royalty
When I wrote my first gold and royalty marketing post, I didn’t know I would update it with new stats and notes. I have a few reasons as to why I want to write this post: I met with Dave Awram and went over my first post. It was an absolute pleasure meeting him...
by Puya | Jul 5, 2020 | dental marketing, Digital marketing
We’re finally going to finish our dental marketing strategy in part 4. If you haven’t seen the other three parts, I strongly suggest you do so below: Part 1Part 2 Part 3 In part 4 we’re going to go over a possible CRM strategy (with examples), email marketing...
by Puya | Jun 27, 2020 | dental marketing, Digital marketing
Now that we’ve done our research and analysis in part 1 and part 2, we can start handing off our results to the team to start working on the copy, content strategy and wireframing of each individual page for O2 Dental. Because we didn’t interview the staff and...