by Puya | Oct 9, 2020 | Orthodontics marketing
Part 1, Part 2, Part 3, Part 4 (you’re here), Part 5 In the fourth part of my digital marketing post for orthodontists we’re going to focus on: Optimizing the GMB page for Clear Advantage Orthodontics Improving information architecture on the homepageTalk...
by Puya | Sep 25, 2020 | Uncategorized
Part 1, Part 2, Part 3 (you’re here), Part 4, Part 5 We’re now in part 3 of our five-part series for Orthodontists. My goal is to democratize marketing so that you can see exactly what a successful campaign will look like from bottom up. In this post, we’ll talk...
by Puya | Sep 7, 2020 | Digital marketing, Orthodontics marketing
Part 1, Part 2 (you’re here), Part 3, Part 4, Part 5 In part one for our case study, we went over researching our keywords, SEO, learning about the clinic through surveys/interviews and bench marking our rankings. In part two, we’ll study our competitors. We’ll...
by Puya | Aug 30, 2020 | Uncategorized
Like my dental marketing series, I am going to write a four-part introduction to how orthodontists can dominate their competitors with digital marketing and increase patient count. I got braces myself when I was a teenager and I’ll have some input for the...
by Puya | Aug 23, 2020 | Uncategorized
Tiered link building is a tactic used by advanced SEOs for a few years now. Even I haven’t played much with tiered links because the repercussions from Google aren’t clear yet. Regardless, I’ve tested this tactic and it seems wildly more successful than a...